Bonhams auction: the ephemeral Grand Palais gives longevity to collector cars!

Bonhams, the British auction house returns this year to the ephemeral Grand Palais with its prestigious sale of classic cars The Great Brands of the World in Paris. From yesterday until tonight, it’s the chance to discover the best car models, all generations combined.

The Great Brands of the World in Paristwo days of auctions celebrating more than a century of automotive innovation, with exceptional cars and motorcycles, from the creation of the automotive industry to today, including icons from the 50s and 60s.

It is in total more than 150 cars and motorcycles presented to collectors worldwide. The prices, always higher every year, can reach millions of euros per vehicle.

Among the models on display, collectors can expect to see a Ferrari F40, a Porsche Carrera GT, a Pagani Hyura o a Bugatti Type 55.

An auction is always exciting, heavy and intense. But when it comes to luxury cars, it is completely different. More than simple tools, they have become true works or objects of art that enthusiasts want to have at all costs, and regardless of cost. During this new sale, wealthy investors began a spectacular showdown.

This type of sale primarily brings together enthusiasts rather than investors. Some will pay attention to detail by asking about their care and even if the paint is original or not. explained to CNEWS Paul Darvill, director of the automotive department Europe at Bonhams.

Luxury cars are a bit like real estate or bags, they are increase in value over time. This is the case for example with the Ferrari F40, which is presented in excellent condition. Two years ago, its price could have been around 900,000 euros. Today, an equivalent model with 30,000 km on the clock is estimated between 2.2 million and 2.7 million euros, according to Paul Darvill.

In addition to used models, which show thousands of kilometers, it is possible to find other almost new ones such as Pagani Hyura Roadster of 2020, showing only 800 km. Its estimate of between 2.4 and 2.7 million euros, due to its rarity, is already panicking buyers and their numbered signs.

Among these 150 vehicles, the The sale features a collection of twelve Porsche Turbo modelsfrom the 70s to the 90. Very popular among car enthusiasts, their prices vary between 100,000 and 500,000 euros.

The Auction Star

The 1991 Jordan-Ford Formula 1 is he saying something to you? Maybe yes for connoisseurs, less for others, and yet…. It was the very first Formula 1 where international champion Michael Schumacher made his debut in this universe. 32 years later, it will be sold within the walls of the ephemeral Grand Palais.

It all started on the Belgian Grand Prix circuit in 1991. What Mozart brought to music, what Picasso gave to art or Spielberg to cinema, Schumacher did to F1! Aboard his green single-seater Jordan Ford 191, he immediately demonstrated the extent of his talents.

More than just a bottle of green car with the slogans 7up or Tic-Tac, it will mark the history of F1 as well as the beginning of the driver’s career. To be its proud owner, it costs between 1.4 and 2 million euros. Note that the car is shown as ” in good working order after proper testing and inspection“. In other words, once obtained, immediately on the way, provided you know how to use it. And pay attention to the highway code.

See also

More than just a car auction…

The event also takes place next to the Retromobile Show, which will be present until February 5 at the Paris-Porte de Versailles exhibition center, where hundreds of historic cars are waiting to catch their eyes and sparkle.

One of the world’s leading auction houses also presents these two days a sale of prestige watches and the main lots from the next Luxury and Fine Arts sales, especially modern paintings and contemporary art, spirits as well as fashion jewelry and accessories.

Editor’s pick

Although all the models presented are more amazing than others, one of them caught our attention. Maybe because it shines because it’s full of broken glass, but in any case, this car, we want to have it in our garage, or at least parked in front of our house.

It is none other than the Porsche Mirror by the artist Troger. More than just a car, it’s a stunning piece of automotive art, created by Austrian artist Gustav Troger and titled It’s Not A Car on its website. As impressive as it is, the car works. Presentation during The Great Brands of the Worldits starting price is 400,000 euros.


Front page image: ©Presse


[EN] CLAIRE DOMERGUE, A SPECIALIST IN COMMUNICATION IN THE LUXURY SECTOR, SURROUNDED HIMSELF WITH EXPERTS TO CREATE THE FIRST MEDIA DEDICATED TO ECONOMIC NEWS OF LUXURY AND FASHION. THE LAST DRAWS THE ATTENTION OF ITS READERS TO ALL THE KEY PLAYERS IN THESE SECTORS WHO SHARE THEIR EXPERIENCES, VISIONS, AND KNOWLEDGE. MORE THAN A SPECIALIZED WEBZINE, LUXUS PLUS IS A MULTI-SECTOR INFORMATION SYSTEM, BECOME A REFERENCE MONITORING TOOL FOR LUXURY AND FASHION PROFESSIONALS. OUR NEWSLETTERS AIM TO KEEP OUR READERS AWARE OF CHANGES AFFECTING INDUSTRIES. THANKS TO INCREASED TIME AND GOOD KNOWLEDGE IN THE SECTOR, WE ARE INTERESTED IN THE MAIN ECONOMIC AND TECHNOLOGICAL STAKES OF FASHION, FINE WATCHMAKING, JEWELRY, GASTRONOMY, COSMETICS, PERFUMES, HOTELS***** REAL PRESTIGO. ***[FR] Claire Domergue, communication specialist in the luxury sector, surrounded herself with experts to create the first media dedicated to the economic news of Luxury and fashion. The latter particularly draws the attention of its readers to all the major players in these sectors who share their experiences, insights and knowledge. More than a specialized webzine, Luxus Plus is a multi-sector information system, which has become the benchmark monitoring tool for luxury and fashion professionals. Our tracking newsletters really contribute to raising our readers’ awareness of the changes affecting the luxury industries. Thanks to the increased monitoring and good knowledge of the sector, we are interested in the main economic and technological challenges of fashion, fine watchmaking, jewelry, gastronomy, cosmetics, perfumes, the hotel industry, the real estate of prestige…

Leave a Reply

Your email address will not be published. Required fields are marked *